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From Information to Emotion: How Last Mile Media and STQRY Create Immersive Visitor Experiences
Historic sites, museums, memorials, and cultural spaces hold stories that deserve to be remembered.
But simply presenting those stories does not guarantee visitors will connect with them.
A visitor can walk past an important landmark without understanding what happened there. They can move through a museum reading signs and viewing artifacts without ever feeling personally connected to the people behind them. Even the most historically significant places can struggle to bridge the distance between information and emotion.
