As the world becomes increasingly interconnected, the way people experience culture and heritage is evolving. With over 1.5 billion people speaking English as a second language, yet millions more preferring their native tongues, how do cultural destinations ensure that every visitor feels included? Globalization has not only made travel more accessible but has also heightened the expectations of visitors, who now seek experiences that resonate with their own cultural backgrounds. For museums, galleries, historic sites, and other cultural destinations, this shift presents both an opportunity and a challenge: How do you create an inclusive environment that speaks to a diverse, multilingual audience?
The challenge is to craft experiences that connect deeply with visitors, regardless of their language. In this blog, we’ll explore the growing importance of multilingual support and how you can leverage STQRY Kiosk to meet the needs of a global audience. From rich media features to seamless language integration, we’ll discuss how you can create a more inclusive and engaging experience that attracts visitors from all corners of the world.
The Growing Importance of Multilingual Support in Visitor Destinations
As global travel continues to rise, cultural and visitor destinations are welcoming an increasingly diverse array of guests who speak a multitude of languages. The diversity seen in visitor destinations today is a direct outcome of a more globalized world, where people are increasingly eager to learn about different cultures and histories. This global curiosity enriches the visitor experience but also brings the challenge of effectively communicating with a multilingual audience. For destinations aiming to stay relevant and competitive, adapting to these diverse needs is essential.
Offering information in multiple languages not only enhances accessibility but also significantly boosts visitor engagement. When content is presented in a language that visitors understand, they are more likely to connect deeply with the experience, whether it’s exploring a museum, walking through a historic site, or enjoying a gallery exhibition. This inclusive approach fosters a sense of belonging, keeps visitors coming back, and encourages them to share their positive experiences with others.
Expanding Your Global Reach with Multi-Language Support
At the heart of STQRY Kiosk’s ability to attract global visitors is its robust multi-language support. Our platform currently supports over 55 languages, including sign language video integration, making your content accessible to all.
Multilingual Capabilities
With STQRY Kiosk, you can easily provide content in multiple languages using built-in tools like Google Translate and Amazon Polly. This means that your digital labels can be easily translated, ensuring that every visitor, no matter their preferred language, can engage with your content fully.
STQRY Kiosk also allows you to include sign language videos, making your content accessible to those who are deaf or hard of hearing. Through our partnership with Signapse, a leader in AI-powered American Sign Language (ASL) translation, we offer a seamless solution for integrating ASL content into your digital labels. This collaboration empowers you to create a more inclusive environment, ensuring that every visitor can fully participate in and enjoy the experiences your destination offers. And if you need a language that’s not currently supported, just let us know—we’re continually expanding our language options to meet the needs of a global audience.
Below are two examples of STQRY Kiosk supporting a diverse audience with multiple language options:
National Library of New Zealand | Te Puna Mātauranga o Aotearoa
The National Library of New Zealand (Māori: Te Puna Mātauranga o Aotearoa) plays a vital role in enriching the cultural and economic life of the country and fostering connections with the world. At the heart of the library's ground floor is Cliff Whiting’s powerful mural, The Separation of Rangi and Papa, which depicts the Māori creation story. Visitors can explore this iconic artwork through the STQRY-powered kiosk, which provides an engaging overview of the mural. The kiosk offers content in both English and Māori, allowing visitors to experience the story in the language of their choice. This multi-language capability ensures a richer, more inclusive experience for all visitors.
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"A New Look at Vermeer" offers visitors a rare chance to view all five of The Met’s Vermeer paintings in one unified display, a unique occurrence prompted by the renovation of the European Paintings galleries. These works, spanning every stage of Vermeer’s career, demonstrate his evolution in depicting pictorial space and his broad range of subject matter—from intimate studies of faces to symbolically rich compositions like the Allegory of the Catholic Faith. Visitors can explore recurring motifs across the paintings and witness a visual dialogue between Vermeer and Rembrandt’s masterpieces in the same gallery.
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How STQRY Kiosk Helps You Create Dynamic, Interactive Digital Labels
Creating dynamic digital labels that can speak to a global audience might seem like a daunting task, but with STQRY Kiosk, it’s easier than you might think. Our platform is designed to help you create engaging, interactive labels that are both informative and accessible, regardless of the language your visitors speak.
Rich Media Integration
One of the key features of STQRY Kiosk is its support for rich media. You can easily integrate images, audio, video, and even 3D models into your digital labels, making your displays more engaging and immersive. This is particularly important for museums and galleries, where visual and auditory elements can significantly enhance the visitor experience.
Whether you’re creating a single-screen display or a multi-screen kiosk, STQRY Kiosk allows you to customize each element to fit your needs. You can embed web apps, surveys, and even event calendars directly into your displays, giving visitors a wealth of information at their fingertips. And with the ability to create timed slideshows with audio, your content can tell a story in a way that’s both dynamic and memorable.
For more ideas on how to use digital displays effectively, check out our blog: Guide to Museum Kiosks: Top Benefits, Use Cases & Features.
Customization and Branding
Beyond language support, STQRY Kiosk gives you full control over the look and feel of your digital displays. You can customize the interface to match your brand’s colors, fonts, and overall aesthetic. This means that no matter what language your visitors speak, they’ll have a consistent, branded experience that reflects your destination’s identity. Promoting your language options effectively is key to attracting a broader range of tourists and enhancing your brand's visibility.
Bringing Multilingual Experiences to Life
In today’s globalized world, the ability to cater to a multilingual audience is essential for any cultural or visitor destination. With STQRY Kiosk, you now have the tools you need to create dynamic, interactive digital labels that are accessible to everyone, regardless of the language they speak.
By leveraging STQRY Kiosk’s rich media features and multi-language support, you can expand your reach and attract more visitors from around the world. Whether you’re a museum, gallery, historic site, or any other type of attraction or destination, STQRY Kiosk can help you create a more inclusive and engaging experience for your visitors.
Contact our team to learn more about STQRY Kiosk and how our team can transform your visitor experience.
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